YouTube, a digital video sharing platform from the US, introduced three new features announced at the Made on YouTube event which are expected to encourage creators to be more active in creating and reaching the world.

"We are launching a series of products and features that will support people to show more limitless creative expression, by making difficult things easier and making impossible dreams come true," YouTube said in a press statement, Wednesday.

There are also three features, namely "Dream Screen", "YouTube Create", and "AI Insight", all of which creators can access to enrich their journey as a video maker.

"Dream Screen" is a feature specifically for Shorts content and is being tested starting this year.

With the “Dream Screen” feature, creators can add AI-generated image or video backgrounds to Shorts videos simply by typing an idea into the prompt.

“Have you ever imagined recording a video in outer space? Walking along a beautiful forest path? Want a pug to take you to school? "With Dream Screen, creators can create new and fantastic settings for Shorts videos that are free to use according to their imagination," said YouTube.

“Dream Screen” is starting to be tested with certain creators before being launched more widely next year.

Next there is "YouTube Create", this feature is a mobile application and can be used by users to edit videos just via their smartphone.

The tools include precise editing and trimming, automatic captioning, voiceover capabilities, as well as access to a library of filters, effects, transitions, and royalty-free music with beat matching technology.

That way, creators can produce their next YouTube video without having to rely on complex editing software. Everything can be done directly from your phone.

“YouTube Create, which is currently in beta on Android in select countries, is available at no cost and is designed to simplify and streamline the video production process for Shorts or long-form videos,” YouTube said.

Finally, there is a feature called "AI Insight", this feature allows users to use artificial intelligence (AI) to get more ideas and inspiration for content.

"AI Insight" will be available next year in YouTube Studio for creators and with generative AI it is hoped that creators can get more ideas and more easily design content frameworks through exchanging ideas with AI.

The experience prepared will later be personalized according to the genre and type of content created by the creator.

Trials have been carried out for this feature, 70 percent of respondents welcomed the “AI Insight” feature in their content creation.